EAI : Core Benefits

Core Benefits…the EAI Difference

EAI provides its client organizations with a strong competitive edge

• EAI Knows Your Industry

Our executive staff has years of senior-level experience managing medical, scientific and engineering societies and trade associations. Meet our executive staff.

• EAI Has Never Lost a Client

Associations cannot afford a mistake in making a management change. They have to make the right decision the first time. Since its inception in 1982, EAI has never lost a client. EAI continues to receive excellent satisfaction ratings. Check what our clients are saying about us.

• EAI Clients Always Produce a Positive Bottom Line

We take professional healthcare associations that are seeking new members, financial stability or higher visibility and build them into vigorous, effective organizations.

• EAI-Managed Conventions and Conferences are Among the Best in the Medical Field

The annual meeting often accounts for as much as 70 percent of all revenue earned by an association. To ensure the success of your annual meeting, EAI employs experienced executives skilled in meeting planning and securing corporate support. EAI also offers greater purchasing power because it represents multiple associations. In addition, it has the ability to deploy the level of staff needed to handle peak workloads.

• Clients Benefit from Sustained Membership Growth

EAI client organizations outperform the association industry in membership growth. Even though many clients are mature medical societies, they have experienced sustained membership growth rates that have exceeded the median growth rate of ASAE members.

Member satisfaction is a high priority at EAI. This strategy has produced an average retention rate of 93% for EAI clients, significantly higher than the 86% median retention rate of ASAE members.

• Effective Member Communication is EAI’s Top Priority

One of the key drivers of member satisfaction and retention is effective communication. EAI conducts member surveys on a regular basis to track satisfaction trends and to quickly respond to member needs and desires. In addition, EAI manages a full-service communications portfolio for its clients. This includes technical journals, books and manuals and online newsletters and “members only” resource centers.

• EAI Provides Affordable World Class Marketing

To provide world class marketing at affordable costs, EAI maintains its own creative department with full design, copy writing and print production capabilities. Marketing-driven philosophies, executed properly, can offer the most success in building growth-oriented organizations. EAI’s tactical capabilities include e-commerce, direct mail, direct response advertising, fast fax and development of collateral materials for trade shows and corporate visits.

• EAI Ensures a High Level of Financial Expertise

EAI brings a high level of financial expertise to the associations it manages. It is one of the few association management companies that provides clients with the support of a CFO. EAI’s Chief financial Officer is a Certified Public Accountant (CPA) with years of financial management experience within industry and the not-for-profit sector.

• Clients Benefit from an Experienced and Stable Staff

Because of EAI’s own carefully measured growth, the firm has been able to develop and retain a highly skilled and dedicated staff that gives intensive, personalized assistance to each client organization. EAI’s staff of more than 30 professionals have been with the company an average of 11 years.

• Customer Service is an Important Part of EAI’s Business Philosophy

Serving the leaders of client associations is half of what EAI is about. The other half is service to the individual members of client associations. By providing superior customer service to the leaders and members, EAI helps client associations grow and prosper.

• World Class Planning is a Hallmark

Strategic planning should be a facilitated process that enables an association or society to discover and articulate shared goals and purposes. It is an ongoing dialogue through which many voices are heard and from which central themes emerge. It is a chance for an association to speak to what it is and, more important, to envision what it should become. EAI has a world class strategic planning process that has been utilized to bring its clients to higher levels of growth and member satisfaction.

• EAI Delivers Reliable, Cutting Edge Technology

EAI has it’s own Information Technology department managed by a highly experienced Chief Information Officer (CIO). Capabilities include development of fully automated membership, event registration and database management processes. In addition, EAI builds and improves Web sites for associations and nonprofit organizations. Its IT team has exceptional experience in developing systems that wow, technologies that work and strategies that win.

• EAI Guarantees CME Accreditation

Are you having difficulty securing CME accreditation for your educational events or understanding the latest ACCME guidelines? EAI has successfully handled CME accreditation issues for its client organizations since 1982.

• EAI Provides Processes that Deliver Quality Outcomes

Quality processes reduce costs and improve member satisfaction. Quality outcomes within your profession are part of your mission. To help client organizations improve quality, EAI can provide help in deploying TQM, Baldrige, ISO and Six Sigma initiatives.

• Public Relations Strategies Produce Results

Associations must be able to quickly answer questions about a looming or sudden crisis within their organization or profession. EAI helps its clients develop and manage public relations strategies. Its staff has more than 50 years of combined experience in successfully handling PR challenges.

• Protocols, Standards and Guidelines are Developed to Meet Member Needs

Members of medical societies expect their organization to recommend protocols, standards and guidelines where they are needed to improve outcomes. EAI has considerable experience working with physicians to coordinate development of treatment protocols, guidelines and accreditation standards.

• Advocacy Activities Drive Real Outcomes

Associations that understand and have an impact on legislation and government regulations deliver great rewards to their membership. EAI works with client organizations to identify key legislative and regulatory issues, develop and communicate policy positions and manage outcomes.

• EAI is Uniquely Qualified to Establish Your Global Presence

EAI is uniquely qualified to assist client organizations in establishing an international presence. It maintains strong global relationships with investigators, clinicians, administrators and thought leaders within the medical community. Staff routinely develops country profiles to identify target audiences and strategies to secure international memberships and conference registrations. More than 50 countries are typically represented at the annual conferences managed by EAI.

• Pricing is Competitive

EAI offers highly competitive and flexible pricing and service arrangements to meet the needs of each client association. Its management fee is based on an anticipated volume of activity, staffing requirements and occupancy expenses.

Some association clients are most comfortable with a management fee that is a specific dollar amount, stipulated in the management agreement and renegotiated from time to time. Other associations prefer a management fee that is a specified percentage of an association’s annual revenues, thus keeping administrative expenditures in exact proportion with overall income and encouraging the management firm to enhance that income. EAI is willing to structure an agreement in whatever manner is the most comfortable for the client.